Branding
for Trishul
Trishul is a dynamic company focused on creating AR, VR, and AI-driven applications and IoTs, Medutainment, is an acronym of Medicine, Education and Entertainment. Initially built around the concept of Medutainment (Medicine, Education, and Entertainment), the company has grown to play a pivotal role in Navigation, Training, and Surveillance for the armed forces.

Logo Inspiration
The three circles draw a parallel to the 3-dimensional assets in a VR gear revealing the Trishul in the middle.
Logo Breakdown
Elements Used:
Three Circles → Represent the original pillars of the company: Medicine, Education, and Entertainment.
Trishul in the Center → Symbolizing strength, precision, and direction
Color Palette:
Bold & Catchy Colors. The color palette was selected to be eye-catching and to reflect the company’s innovative nature

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